Rod Hunt
Illustratorrodhunt.com
London, United Kingdom
Rod Hunt is an award-winning London based Illustrator and artist who has built a reputation for retro tinged Illustrations & detailed character filled landscapes. With UK and international clients spanning publishing, design, advertising and new media, he's illustrated everything from book covers to advertising campaigns, theme park maps, iPhone Apps and even the odd large scale installation too!
Rod is also the illustrator behind the bestselling Where's Stig? Books for the BBC's hit TV show Top Gear. Where's Stig? Was the UK's 4th bestselling hardback non fiction book of 2009, and together all three books have sold in excess of 700,000 copies to date.
Clients: 215 McCann, AMV BBDO, Clemenger BBDO, Commonwealth McCann, Goodby Silverstein & Partners, Leo Burnett, Pentagram, Publicis, Saatchi & Saatchi, TBWA/Paris, VCCP, Wieden + Kennedy, Y&R London, Bank of England, BBC Worldwide, Circle Line Sightseeing Cruises NYC, Chessington World of Adventures, DEFRA, Formula E, Guinness World Records, IKEA, Intermarché, Kellogg's, Macmillan Cancer Support, Network Rail, OYO Rooms, Parkinson's UK, Quaker Oats, Red Bull Racing, Royal Mail, Tesco, Sony Pictures, Sony Music, Toyota, Transport for London, Vodafone, WWE, Yappy.com, Saudi Motorsport
Skills
Software: Adobe Illustrator
Associations: Association of Illutrators
Awards: Images - Best of British Illustration - 35 Bronze Award - Books (2011), 36 Gold Award - Books (2012), Images - the Best of British Illustration - Selected - 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, American Illustration 29 (2010), 30 (2011), Society of Illustrators- 54 - Silver Medal (2012) Selected - 53 (2011), 54 (2012), 55 (2013), Creative Review Illustration Annual (2010), Communication Arts Illustration Annual - 52 (2011), 53 (2012), 3x3 ProShow - Illustration Annual No.8 (2011), Annual No.9 (2012), No 10 (2013), Clio Advertising Awards - Silver - Print - Public Service - AIDES Campaign (2011), The Week Junior Book Awards: Children’s Book Cover of the Year (2023) - Shortlisted - Guinness World Records 2023, Cannes Lions: #sharethelove Gold & Bronze (Design), Bronze (Health and Wellness) (2018), D&AD: Wooden Pencil - Illustration (2019)
Message Rod Hunt
United Kingdom
Rod Hunt is an award-winning London based Illustrator and artist who has built a...
Clients & Awards
215 McCann, AMV BBDO, Clemenger BBDO, Commonwealth McCann, Goodby Silverstein & Partners and more.Images - Best of British Illustration - 35 Bronze Award - Books (2011), 36 Gold Award - Books (2012) and more.
Featured In
Activities & Puzzles, Advertising, Architecture, Entertainment Media, Events, Licensing, Maps, Sport
Conceptual, Digital Art, Futuristic, Geometric, Infographic, Isometric, Pixel Art, VectorActivity
Updated: 11 months agoJoined: 23rd November, 2010
Latest News · Archive
Galleries
Chessington World of Adventures Theme Park Map
Working with LMC Design Rod Hunt illustrated the Visitors Map for Chessington World of Adventures Theme Park. The key aims were to simplify the complex layout of the park to create an accurate and easy navigation tool for visitors, to be colourful, fun and appealing to the target family audience and to be easily updatable for the inclusion of future rides and attractions.
Feastables Island Artwork Final
Rod Hunt was commissioned to create a detailed and expansive map of Jodhpur by The JDH, an Urban Regeneration Project that aims to restore the Walled City of Jodhpur to its former glory, breathing new life into its invaluable landmarks and livelihoods. The map of this ancient city needed to capture a sense of fantasy and magical reality that included Jodhpur's key landmarks and monuments as well as elements of Jodhpur's rich culture, architecture and landscape. The map was also installed as a large scale mural near the historic Stepwell. Confectionary company Mr Beast Feastables commissioned Rod Hunt to create an illustrated map of the fictitious Feastables Island to promote Mr Beast Bars' $100,000 Treasure Chest competition in Australia. The island incorporated various recognisable stunts from Mr Beast's YouTube channel including Willy Wonka World, Seven stranded at sea, I gave my 100 millionth subscriber an island and Last to leave the circle wins $500,000. The illustration also featured Jimmy Donaldson aka Mr Beast and his crew; Chandler, Nolan, Karl,and Kris. The promotion was fronted by Australian YouTuber LazarBeam.
Campus Map Illustration: Cheltenham Prep School
Rod Hunt was commissioned by Cheltenham Prep School to create a ‘theme park’ style map of the school campus. The brief called for an exciting, fun, bright and colourful map that showcased the extensive schools facilities whilst also being functional as a tool to guide visitors and prospective parents around the school. It needed to be visually appealing for children but also instructional for parents. The map was used across marketing materials, school website site, Yearbook and a large mural on the campus.
F1 Saudi Arabian Grand Prix 2023 Circuit & Event Map
Rod Hunt was commissioned by Blink Experience and the Saudi Motorsport Company to create a detailed 'Disneyland' style map for the F1 Saudi Arabian Grand Prix 2023 held at the Jeddah Corniche Circuit. Measuring 6.175 kilometers the Jeddah Corniche Circuit is the fastest and longest street circuit on the F1 calendar. Its many high-speed corners make it a favourite for both drivers and fans. The map needed to capture the vibrancy and excitement of the night race and include the F1 Paddock Club, Premium Hospitality, F1 Champions Club, Fan Villages, Jeddah Art Promenade, Concert arena and parking facilities. Other local landmarks including the Jeddah Yacht Club, Floating Mosque, Shangrila Hotel and Red Sea Mall were also represented.
Battersea Power Station Development Map Illustration
Battersea Power Station is at the heart of one of central London’s largest, most visionary and eagerly anticipated new developments, which will see this vast 42-acre (over 8 million sq ft) former industrial brownfield site become home to a community of homes, shops, bars, restaurants, cafes, offices and over 19 acres of public space. The £9bn project will see the creation of a vibrant, mixed-use development, a new neighbourhood and business quarter for London, serviced by a Zone 1 extension to the London Underground Northern Line and the restoration of the Grade II* listed Power Station.
Formula E Ad Diriyah E-Prix Event Map Illustration
Rod Hunt was commissioned by Blink Experience to illustrate the official event map for the 2018 Saudi Ad Diriyah E-Prix the opening race of the 2018/19 ABB FIA Formula E Championship, the world’s first fully-electric international single-seater street racing series. The brief was to create a fun, detailed and engaging Disneyland style theme park map illustration showing the race circuit and wider festival site that offers three days of Formula E fun, live music from international artists, entertainment, cultural activities and gripping city street racing. Rod created a new version of the map for the 2019 Diriyah Season festival and E-Prix.
Bhartiya City - Property Development Map Illustration
Rod Hunt was commissioned by Wieden + Kennedy, New Delhi to create a map for the advertising campaign for the Bhartiya City development outside Bangalore India. In late 2015 Rod revised the map with the new layout for the southern quarter of the development. Bhartiya City is the single largest urban development within the limits of any Indian metropolitan area. The 125-acre design, located in North Bangalore, India, will provide a fully-integrated mix of residential, retail, hospitality and Special Economic Zone uses, as well school, healthcare and sports facilities, making it the first of its kind in India.
New York City Map Illustration - Circle Line Cruises
Rod Hunt was commissioned to create a new version of his 101 New York Sights map for Circle Line Sightseeing Cruises. The aim was to give the map a fresher, brighter feel as well as updating the illustration with the latest changes to the New York skyline. Welcome aboard. Since 1945, Circle Line Sightseeing Cruises has hosted over 60 million Passengers in New York. Today, circle line is one of the oldest 42nd street landmarks and recognized as one of the most famous boat rides in the world. Circle Line is owned and operated by New York Cruise Lines Inc., New York’s oldest and largest provider of scheduled and chartered sightseeing and special event cruises, a Circle Line Cruise is a “must” for every visitor to the big apple, and native new yorkers who would want to rediscover their hometown. Only Circle Line Sightseeing Cruises brings you over 101 sights on its word famous, full island circumnavigation of Manhattan. Unlimited views of the greatest skyline in the world include the Empire State Building, the Statue of Liberty, more than 23 bridges, the new World Trade Center and all the other fantastic buildings, monuments, neighborhoods and attractions that make New York the most amazing city on earth.
Jodhpur Urban Regeneration City Map Illustration
Rod Hunt was commissioned to create a detailed and expansive map of Jodhpur by The JDH, an Urban Regeneration Project that aims to restore the Walled City of Jodhpur to its former glory, breathing new life into its invaluable landmarks and livelihoods. The map of this ancient city needed to capture a sense of fantasy and magical reality that included Jodhpur's key landmarks and monuments as well as elements of Jodhpur's rich culture, architecture and landscape. The map was also installed as a large scale mural near the historic Stepwell. Situated on the eastern edge of the Great Indian Thar Desert, Jodhpur was founded in AD 1459 by the warrior Rathore Rajput Chief, Rao Jodha. The second largest of Rajasthan’s great cities, it is a bustling microcosm watched over by the mighty colossus of Mehrangarh Fort.
OYO Rooms Goa Hotel & Travel Map Illustration
Rod Hunt was commissioned by OYO Rooms to create an illustrated tourist map of North Goa for their latest campaign. OYO required an engaging, characterful map that included many points of interest including entertainment, places to see and restaurants. The approximate locations of OYO properties - OYO Hotels and OYO Townhouses - also needed to be shown. The map will be used in the print campaign and as an online interactive website. Launched in 2013, OYO is India’s largest hospitality company. Its network currently spans over 200 Indian cities including all major metros, regional commercial hubs, leisure destinations, and key pilgrimage towns. It also has an international presence with hotels in Malaysia and Nepal.
50 Electric Blvd Cutaway Illustration - Battersea Power Station Campaign
Rod Hunt was commissioned by Smart Soho to illustrate the launch campaign for 50 Electric Boulevard, the Fosters + Partners designed office building within the 42 acre Battersea Power Station Development. Rod created a detailed cutaway isometric illustration visualising 50 Electric Boulevard, it's interior and the surrounding Battersea neighbourhood. The illustration was animated creating a stunning film and an interactive building model, and also used across the marketing brochure, website, and other merchandise.
Santa Clara University Campus Map Illustration
Rod Hunt was commissioned by Pentagram in Austin, Texas to illustrate the campus map for Santa Clara University, a comprehensive Jesuit, Catholic university located in California's Silicon Valley. The aim was to highlight some of the significant ways that the campus was transformed with new buildings and facilities built over the last two decades while Joe Sugg served as Associate VP of University Operations. See how the Santa Clara campus has been transformed in the past two decades—in dozens of ways big and marvelous. Just a few of those are highlighted here. One of the quiet forces behind them: Joe Sugg, who served Santa Clara for 19 years and retired in December as associate vice president of University Operations. He built; he and his staff kept the campus lovely and made it more so. They turned SCU into a leader in sustainability. (Joe credits sensibilities he learned growing up on a farm in Arkansas; his parents were educators.) Unbeknownst to many here: He’s a retired Air Force colonel. He flew jets in Vietnam, and at the end of the Cold War, as a base commander in Arizona, he oversaw demolition of missiles for which he’d helped develop control systems years before; they were no longer needed. It meant a great deal to him to see the dedication of SCU Veteran’s Plaza in November 2014. He also adores the Wall of Climbing Roses that runs for half a mile on the edge of campus: 200 heritage roses, some quite rare. His wife, Marianne, was the force behind that. Thank you both.
Staffordshire Uni Campus Development Map Illustration
Rod Hunt was commissioned by RileyRaven to illustrate the redevelopment of Staffordshire University's College Road and Blackeath Lane campus' for the SA Alumni Magazine. The main College Road campus visualization focuses on the architectural improvements to the site, the new general teaching building, as as well as the refurbishment of the Cadman, Mellor and Flaxman buildings.
Frozen Dead Guy Days Festival Map Illustration
Rod Hunt was commissioned by Ink Global to illustrate 'Not Exactly Coachella', an article on Frozen Dead Guy Days festival for Norwegian Air's in flight magazine. Held annually each March, Frozen Dead Guy Days isn’t your average American festival. Inspired by a corpse in a shed, local icon ‘Grandpa’ Bredo Morstoel, an 89-year-old Norwegian émigré who’d been in the town since 1993. Bredo had died in the Oslo suburb of Baerum in 1989. Four years later, his frozen corpse had been brought to Nederland by his cryogenics-mad grandson, Trygve Bauge, and has been packed in dry ice in a shed above the town ever since. Now in its 18th year, the festival is a surreal, beer-fuelled bacchanal of coffin racing, frozen turkey bowling and brain freeze contests.
Top Gear Live - Exhibition & Event Map Illustration
Rod Hunt created the exhibition and event map illustration for the all-new Top Gear Live show, in the style of his bestselling Where's Stig? books for Top Gear. Top Gear Live took place at Excel London. FUEL INJECT YOUR SENSES at at Top Gear Live, the Ultimate Motoring Event... all in the Spirit of Top Gear. Experience our first ever Indoor Track and biggest ever Live Action Arena plus a recreation of the Top Gear studio, special tributes to Top Gear's greatest challenges and some of the more creative and famous machinery from the TV show.
School Campus Map Illustration: Brighton Grammar School
Rod Hunt was commissioned by Brighton Grammar School in Melbourne, Australia to create a map of their school site. The map needed to incorporate the Junior School, Middle and Senior Schools that make up the site as well as put the school in the context of the surrounding area.
Radical Motorsports Factory Cutaway Building Map Illustration
Rod Hunt was commissioned by Radical Motorsports to create an illustration of their factory in Peterborough where their iconic racing cars are manufactured. The illustration appeared in the first edition of their new customer magazine launched to celebrate 25 years of Radical Motorsport.
Time Out 50: Birthday Party Event Map Illustration
Time Out turns 50 and Rod Hunt has been commissioned to illustrate the map for Time Out 50, a one-night bonanza celebrating the very best of London across food, drink, live performances, music and more. Time Out 50 takes place at Granary Square, in London's King's Cross on Saturday September 29 2018, with a line up including comedians Reginald D Hunter, Phil Wang and Lolly Adefope, along with Alexis Taylor (Hot Chip) DJ set, the world’s biggest gin cloud from Bompas & Parr and Sipsmith, feminist wrestling group EVE, Notting Hill Carnival and choir Some Voices paying tribute to Bowie.
Blackpool City & Resort Map Illustration
Rod Hunt was commissioned by LMC Design to illustrate the new Blackpool resort map for Visit Blackpool. Blackpool is the most popular seaside resort in the UK with in excess of 10 million visitors a year & has been undergoing a major Multi-million Pound renovation. The new map is the first to show the resort has a whole experience rather than as individual attractions. Attractions include the Blackpool Tower, Pleasure Beach, SeaLife Centre, Blackpool Zoo, Madame Tussauds, North Pier, Sandcastle Waterpark, Winter Gardens, Trams & the new Comedy Carpet.
National Scout Jamboree Event Map Illustration
Boy's Life, the official publication of The Boy Scouts of America, commissioned Rod Hunt to illustrate the map for the National Scout Jamboree taking place at the Scott Summit Center July 15 - July 24, 2013. Visitors and participants received the map when they arrive on site. The national jamboree is held once every four years & attended by 50,000 Scouts, Venturers, volunteers, and staff from all over the country for one big celebration of Scouting. Over 10 days, there are exhibits, stadium shows with entertainment, opportunities to work on merit badges. The map had to cover all the sectiosns of the site, activities & attractions including Whitewater, climbing, zip lines, climbing, BMX, mountain biking, and more
BW: Workplace Experts Site Set-up Guide Illustration
Rod Hunt was commissioned by BW: Workplace Experts to illustrate their site set-up guide. They required a detailed and comprehensive infographic to explain how to set up a typical worksite, including offices, meting rooms, sample rooms, welfare and changing rooms, as well as signage, environment, waste management and health and safety in and round the site. BW: Workplace Experts specialise in workplace fit out and refurbishment. They deliver projects ranging in size from £200K to over £25M.
Bank of England Infographic Illustration
Rod Hunt was commissioned by Art Director Matteo Ruisi at the Bank of England to illustrate 'Welcome to Moneyville - A Journey Though Money in the UK', a 70x100cm poster to be given to students as part of the Bank of England's educational programme. The infographic needed to show is a clear and immediate way the amount of money that circulates in the UK, divided into the different sectors of the economy. Welcome to Moneyville - A Journey Though Money in the UK. Welcome on-board. On this trip you’ll discover how different parts of the economy compare – from the richest people in the UK to property and Bitcoin. First stop: The Bank of England. Every time you pay for something electronically, the money travels through us. That’s over £155,000,000,000,000 a year, or seven times everything else on the map added together. By keeping a close eye on Moneyville, we help the economy stay on track.
Places for People Group Structure Infographic
Rod Hunt was commissioned by Places for People to create an illustration to explain the group structure of the business to new recruits to improve the staff induction programme. Staff need to understand their place in the organisation and how their work impacts on others, both internal staff and external customers. The illustration needed to feel vibrant & contemporary, with the main objectives being to enable a better understanding of the business structure, how they opperate, understand what the company does & let staff see their place in the big picture. Places for People are one of the largest property management, development and regeneration companies in the UK. They own or manage 143,000 homes and have assets in excess of £3 billion.
Esquire-stock Music Festival Map Illustration
Rod Hunt was commissioned by Esquire Weekly, the weekly iPad edition of Esquire Magazine to illustrate the article "Welcome to Esquire-stock", bringing you the best music festival performances from 2013. By tapping on the stages in the interactive illustration the app will show the reader a video of the bands live performance.
iGas Energy Annual Report Infographic Illustrations
Rod Hunt was commissioned by Carr Kamasa Design to create a series of illustrations for the IGas Energy plc 2017 Annual Report. Three infographic illustrations were created to explain the exploration and production process; Lifecycle of a Well, Representation of an Established Site in Production and Optimisation of Assets. IGas Energy plc is a leading onshore oil and gas exploration and production business
Toro Rosso Factory Map Illustration: Red Bull Racing
Rod Hunt was commissioned by agency Shoot The Moon to illustrate a map of the Scuderia Toro Rosso factory in Faenza, Italy for the Red Bull Racing and Scuderia Toro Rosso Race Guide 2017 which was launched for the start of the new Formula One season in Melbourne, Australia. The feature gave an insight into the factory complex highlighting the various buildings as part of their operation, and it's location in the town of Faenza.
Guinness World Records 2024 Book Cover Illustration
Rod Hunt’s final cover in his collectable series links with the previous three editions, taking his illustrated record-breaking landscape from the far reaches of space into an aquatic wonderland packed with record holders – how many can you spot?ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ
Guinness World Records 2024 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to illustrate the cover of the 2024 edition. This Rod's final cover in the collectable series, all four covers combine into one huge world of records! Dive into thousands of new and classic records, with topics as diverse as rollercoasters, robots, movie props and gaming. The theme of this year’s edition is the BLUE PLANET, so take the plunge with our opening chapters, as we encounter bizarre and deadly sea creatures, swim through the largest coral reefs and explore the seabed for shipwrecks. Rod Hunt’s final cover in his collectable series links with the previous three editions, taking his illustrated record-breaking landscape from the far reaches of space into an aquatic wonderland packed with record holders – how many can you spot?ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ
Guinness World Records 2023 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to create the detailed search and find style illustrated cover to the 2023 book, continuing their successful partnership. This years book shines a spotlight on space, with the cover squeezing in hundreds of record-breaking people, animals and objects. This year’s cover artwork once again 'jigsaws' with the previous covers, adding to the series’ collectability. How many record holders can you spot this time around?! Our special focus this year is on space, starting immediately with the action-packed cover. Award-winning artist Rod Hunt is back with an eye-popping illustration that takes our “Discover Your World” concept into the Solar System and beyond! Then, inspired by recent developments in space travel, the first chapter launches into humanity’s ambitious adventures into the final frontier, from the earliest rocket launches and Shuttle programmes to life onboard the International Space Station and the latest developments in space tourism.
Guinness World Records 2023 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to create the detailed search and find style illustrated cover to the 2023 book, continuing their successful partnership. This years book shines a spotlight on space, with the cover squeezing in hundreds of record-breaking people, animals and objects. This year’s cover artwork once again 'jigsaws' with the previous covers, adding to the series’ collectability. How many record holders can you spot this time around?! Our special focus this year is on space, starting immediately with the action-packed cover. Award-winning artist Rod Hunt is back with an eye-popping illustration that takes our “Discover Your World” concept into the Solar System and beyond! Then, inspired by recent developments in space travel, the first chapter launches into humanity’s ambitious adventures into the final frontier, from the earliest rocket launches and Shuttle programmes to life onboard the International Space Station and the latest developments in space tourism.
MB&F Watchmaker - M.A.D. House Cutaway Illustration
Rod Hunt was commissioned by watchmaker MB&F to create a cutaway building illustration of the M.A.D.House, their headquarters in a century-old house in Geneva, Switzerland. The illustration was an end of year 'Thank You' to all their friends, collectors and fans. Built between 1907 and 1908, the house’s exterior exudes history and character. The brief called for Rod to interpret the interior and exterior of the house, include key figures in the company as well as their horological machines. Science-fiction is a big inspiration for the brand so some references to this was also included, many of their pieces look like spaceships, robots and strange creatures.
NCEL Winners Club: Find The Hidden Scratch-offs Game
FIND THE HIDDEN SCRATCH-OFFS. Any win gets you in! Explore a world of fun and festive possibilities in the Winners Club. Rod Hunt was commissioned by Cactus to illustrate a Where’s Waldo/Wally-inspired illustration for the North Carolina Education Lottery that allows fans to imagine themselves in the world of the Winners Club. A microsite WinnersClubWorld.com was created where users can scroll around the image to search for the 15 hidden scratch-offs and a chance to win a prize pack of Red Hot Millions scratch-off tickets.
Guinness World Records 2021 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to illustrated the cover of their 2021 book. The book, released this September features a jacket that took the award-winning illustrator over 300 hours to create. The theme for the book is 'Discover Your World', this year they want to take a completely new approach to the cover and create a highly detailed fun and engaging world of records. It features drawings of more than 200 different records from the largest monster truck to the fastest sofa.
Guinness World Records 2021 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to illustrated the cover of their 2021 book. The book, released this September features a jacket that took the award-winning illustrator over 300 hours to create. The theme for the book is 'Discover Your World', this year they want to take a completely new approach to the cover and create a highly detailed fun and engaging world of records. It features drawings of more than 200 different records from the largest monster truck to the fastest sofa.
Guinness World Records 2022 Book Cover Illustratio
Rod Hunt was commissioned by Guinness World Records to create the cover to the 2022 book, continuing their successful partnership. This years book shines a spotlight on the environment, with the cover squeezing in hundreds of record-breaking people, animals and objects. The 2022 cover seamlessly joins to the 2021 edition creating one huge artwork. Rod also illustrated the Virtual Visits sections inside the book that lead you though nine of the most popular museums, parks and attractions from around the world. All aboard Guinness World Records 2022 for a life-changing journey of discovery! Our action-packed cover offers just a taste of what’s inside the world’s best-selling annual book, the second instalment in the collectible series with award-winning illustrator Rod Hunt!
Guinness World Records 2022 Book Cover Illustration
Rod Hunt was commissioned by Guinness World Records to create the cover to the 2022 book, continuing their successful partnership. This years book shines a spotlight on the environment, with the cover squeezing in hundreds of record-breaking people, animals and objects. The 2022 cover seamlessly joins to the 2021 edition creating one huge artwork. Rod also illustrated the Virtual Visits sections inside the book that lead you though nine of the most popular museums, parks and attractions from around the world. All aboard Guinness World Records 2022 for a life-changing journey of discovery! Our action-packed cover offers just a taste of what’s inside the world’s best-selling annual book, the second instalment in the collectible series with award-winning illustrator Rod Hunt!
Mos Urban Mars Colony Jigsaw Puzzle Illustration
Rod Hunt was commissioned by street furniture design and manufacture company Mos Urban to create a Mars City illustration for their annual client jigsaw puzzle Christmas present. The illustration features some of their furniture ranges across the environments as well as various sci-fi movie references and SpaceX's Starship.
Where's EVie? Tusker Electric Car Search and Find Game
Rod Hunt was commissioned by Tusker to illustrate Where's EVie? a search and find game to promote their Salary Sacrifice Car Benefit Scheme for employees for Electric Cars. Rod created a detailed Electric City illustration containing electric cars and charging infrastructure. The illustration was also installed as a printed mural at Tusker's offices. Help us find EVie! Welcome to Tusker’s ElectriCity. We can’t find our electric car EVie and her two siblings, they’re hidden somewhere in our ElectriCity – can you help us find them? There are also 11 different types of electric car chargers and cables hidden throughout the map.
Megacity 2050: Future Green City Illustration
Rod Hunt was commissioned by Bloomberg Businessweek to visualise Megacity 2050, how an idealised future city might look in 2050 incorporating new ideas in urban planning and sustainability. Some of the featured developments include waste energy systems, vertical farming, renewable energy, floating platforms, sailing ship/airship freight, Bioswales, Geothermal heating/cooling, heat-deflecting green roofs, prefabricated homes and shaded/green-walled buildings. The city is built around walking, followed by bicycles, then electric vehicles and public transit. The final article ultimately wasn't published due to space issues in the magazine.
Goosebumps Movie Where's The Creature? Search And Find
Rod Hunt was commissioned by digital agency The Flock to illustrate 'Where's The Creature?' the online game to promote the release of Goosebumps staring Jack Black, an upcoming 2015 American comedy horror fantasy film directed by Rob Letterman and written by Mike White and Darren Lemke. It is based on the children's book series of the same name by R. L. Stine. The film stars Jack Black, Dylan Minnette, Odeya Rush, Amy Ryan, Jillian Bell and Ryan Lee. Rod created a hightly detailed high school Halloween dance scene that contains the residents of the town, the kids who attend the high school and their teachers, with creatures from the film dispersed and hidden amongst them. The scene was then developed as an online game, which you can play here. Can you find Slappy The Dummy, Clarissa The Witch, The Lawn Gnomes, Murder The Clown, Madame Doom, Captain Long Ben One-Leg, The Executioner, The Haunted Mask and the all the other creatures?
Isometric Cityscape Illustration - Advertising Campaign
Rod Hunt was commissioned to create an expansive cityscape illustration for a well known US mobile communications provider's advertising campaign.
IKEA Apartmentology Advertising Campaign Illustration
Rod Hunt was commissioned by Instinct BBDO to illustrate KVARTIROVEDENIE ("Apartmentology") a massive cross-media campaign for IKEA Russia. A huge illustration of ten different families and their apartments was required to represent IKEA furniture solutions suited to each family's lifestyles. The illustrations were used in the book written by Russian Children's author Grigory Oster and as an online game. The campaign won the Craft for Design award at D&AD 2015.
Castle - Daily Mail Great British £100,000 Treasure Hunt
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great British £100,000 Treasure Hunt. Each week for four weeks a lucky reader would win £25,000 of gold bars, by simply solving a series of clues or riddles. Each of the four treasure hunts would begin with the first clue contained in the artwork of a traditional British scene. The locations for the scenes were based on Warwick Castle, Brixham, Stratford Upon Avon and The Lake District.
Daily Mail Great Summer £125,000 Treasure Hunt
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great Summer £125,000 Treasure Hunt, the follow up to 2017's hugely successful Treasure Hunt competition. Each week for two weeks a lucky reader would win £50,000 of gold bars, by simply solving a series of clues linked to the great British Summer. Each of the two treasure hunts would begin with the first clue contained in the artwork of a traditional summer scene, a seaside resort and an Arts Festival in the grounds of a British castle.
Bark in the Park - Where's Your Dog? Personalised Search and Find Dog Book
Rod Hunt has collaborated with Yappy.com to create Where's 'Your Dog'?, a Where's Wally/Waldo style personalised Search and Find book featuring your very own dog! On the Yappy website enter your dog's breed, colour and name, it's then hidden though out 12 crazily detailed scenes. Available only at Yappy.com. Breaking news! Your Labrador has escaped through the garden gate, fled the paw-parazzi, leapt and bounded across the country and dug up a whole new adventure! Can you help find Jack? Unleash your inner detective to search and find your daring dog as they embark on an epic journey through the weird and wonderful world dedicated to our four-legged friends. With twelve beautifully illustrated locations to explore, each double-page spread is bustling with exciting scenarios - with every scene personalised just for Jack. Prepare to have your eyes boggled and patience tested as you scan each page for Jack and the fur-bulous friends your Labrador meets on this epic adventure. Guaranteed to be the most barked about Christmas Gift this year.
Mustang Alley - Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
OYO Rooms: City Mural Illustration
Rod Hunt was commissioned to create three illustrations to tell the story of OYO, showcasing the company, it's services and bringing alive their history. Launched in 2013, OYO is India’s largest hospitality company. Its network currently spans over 200 Indian cities including all major metros, regional commercial hubs, leisure destinations, and key pilgrimage towns. It also has an international presence with hotels in Malaysia, Nepal and the UK.
Kitty Canyon - Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Boats and Hounds - Where's Your Dog? Personalised Search and Find Dog Book
Rod Hunt has collaborated with Yappy.com to create Where's 'Your Dog'?, a Where's Wally/Waldo style personalised Search and Find book featuring your very own dog! On the Yappy website enter your dog's breed, colour and name, it's then hidden though out 12 crazily detailed scenes. Available only at Yappy.com. Breaking news! Your Labrador has escaped through the garden gate, fled the paw-parazzi, leapt and bounded across the country and dug up a whole new adventure! Can you help find Jack? Unleash your inner detective to search and find your daring dog as they embark on an epic journey through the weird and wonderful world dedicated to our four-legged friends. With twelve beautifully illustrated locations to explore, each double-page spread is bustling with exciting scenarios - with every scene personalised just for Jack. Prepare to have your eyes boggled and patience tested as you scan each page for Jack and the fur-bulous friends your Labrador meets on this epic adventure. Guaranteed to be the most barked about Christmas Gift this year.
Silly Bone Valley Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Crows Nest Cove Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
House of Bark - Where's Your Dog/Cat? Wild Ride to... Personalised Boo
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Furrbiden Planet - Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Multix Personal Utility Vehicle: Automotive Ad Campaign
Rod Hunt was commissioned by Wieden + Kennedy in New Delhi to illustrate the advertising campaign for the launch of the Multix, India’s First Personal Utility Vehicle by Eicher Polaris. The aim was to create a 'Multix World' that incorporated many key scenes for the usage of Multix; Family, Business and Power. As well as the main world illustration, Rod also illustrated multiple angles of the vehicle and it's accesories, as well as the elements for the animated films and website. The extensive cross media campaign includes print, poster, billboard, online, social media and TV. At the official Multix launch event on 18th June 2015 Rod's illustration was used across the stage set and for the AV introducing the vehicle.
Dogtopia - Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Funky Monkeys Treetop Retreat - Where's Your Dog/Cat? Wild Ride to... Personalised Book
Buckle up! Your Dog/Cat has set off on the road trip of a lifetime and you're invited along for the wild ride! Rod Hunt has illustrated his latest search and find book Where's Your Cat/Dog? The Wild Ride To... the third in his bestselling series. Simply choose the name, breed and appearance of your cat or dog to create your very own personalised book for your pet. This time you can even personalise with your own your city or place name to make the book even more special. With a sleek, stunning panoramic book format, each double-page spread is beautifully illustrated with wild scenarios that are jam-packed with fun things to find as well as all the new friends you dog has made on their journey! Search for your dog and cat in these incredibly detailed illustrated locations, including; House of Bark, Dogtopia, Sillybone Valley, Furbidden Planet, Kitty Canyon, The Grand Flea Market and 6 more amazing crowded scenes.
Stratford Upon Avon - Daily Mail Great British £100,000 Treasure Hun
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great British £100,000 Treasure Hunt. Each week for four weeks a lucky reader would win £25,000 of gold bars, by simply solving a series of clues or riddles. Each of the four treasure hunts would begin with the first clue contained in the artwork of a traditional British scene. The locations for the scenes were based on Warwick Castle, Brixham, Stratford Upon Avon and The Lake District.
Dalmation's Eleven - Where's Your Dog? Personalised Search and Find Dog Book
Rod Hunt has collaborated with Yappy.com to create Where's 'Your Dog'?, a Where's Wally/Waldo style personalised Search and Find book featuring your very own dog! On the Yappy website enter your dog's breed, colour and name, it's then hidden though out 12 crazily detailed scenes. Available only at Yappy.com. Breaking news! Your Labrador has escaped through the garden gate, fled the paw-parazzi, leapt and bounded across the country and dug up a whole new adventure! Can you help find Jack? Unleash your inner detective to search and find your daring dog as they embark on an epic journey through the weird and wonderful world dedicated to our four-legged friends. With twelve beautifully illustrated locations to explore, each double-page spread is bustling with exciting scenarios - with every scene personalised just for Jack. Prepare to have your eyes boggled and patience tested as you scan each page for Jack and the fur-bulous friends your Labrador meets on this epic adventure. Guaranteed to be the most barked about Christmas Gift this year.
Happy Howl-o-ween - Where's Your Dog? Personalised Search and Find Dog Book
Rod Hunt has collaborated with Yappy.com to create Where's 'Your Dog'?, a Where's Wally/Waldo style personalised Search and Find book featuring your very own dog! On the Yappy website enter your dog's breed, colour and name, it's then hidden though out 12 crazily detailed scenes. Available only at Yappy.com. Breaking news! Your Labrador has escaped through the garden gate, fled the paw-parazzi, leapt and bounded across the country and dug up a whole new adventure! Can you help find Jack? Unleash your inner detective to search and find your daring dog as they embark on an epic journey through the weird and wonderful world dedicated to our four-legged friends. With twelve beautifully illustrated locations to explore, each double-page spread is bustling with exciting scenarios - with every scene personalised just for Jack. Prepare to have your eyes boggled and patience tested as you scan each page for Jack and the fur-bulous friends your Labrador meets on this epic adventure. Guaranteed to be the most barked about Christmas Gift this year.
Arts Festival - Daily Mail Great Summer £125,000 Treasure Hunt
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great Summer £125,000 Treasure Hunt, the follow up to 2017's hugely successful Treasure Hunt competition. Each week for two weeks a lucky reader would win £50,000 of gold bars, by simply solving a series of clues linked to the great British Summer. Each of the two treasure hunts would begin with the first clue contained in the artwork of a traditional summer scene, a seaside resort and an Arts Festival in the grounds of a British castle.
Music Lovers Unite - Music Festival Illustration
Delta Air Lines’ SKY Magazine commissioned Rod Hunt to illustrate 'Music Lovers Unite', a guide to this summer's music festivals including features on Lollapalooza, Movement Festival, Bonaroo, Ovo Fest, Austin City Limits, Essence Festival, Crash My Player and Moogfest. A vibrant opening spread needed to show the diversity of the different kinds of festivals, while the five spot illustrations focused on more specific details.
Three #PhonesAreGood In-Store Mural Illustration
Mobile phone company Three commissioned Rod Hunt to illustrate a fun, bright and impactful 2m x 1.6m printed mural to celebrate phones, social media and our behaviours around them for their brand new Studio Three creative space underneath their flagship store on Oxford Street, London. Studio Three will be a working office space, a studio for digital creatives and an event space. The illustration needed to appeal to a young, social media native and tech-savvy audience around the theme 'PhoneAreGood’. Rod proposed creating a detailed Social Media meets London landscape that references many characters, memes and apps from the online world.
Brixham - Daily Mail Great British £100,000 Treasure Hunt
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great British £100,000 Treasure Hunt. Each week for four weeks a lucky reader would win £25,000 of gold bars, by simply solving a series of clues or riddles. Each of the four treasure hunts would begin with the first clue contained in the artwork of a traditional British scene. The locations for the scenes were based on Warwick Castle, Brixham, Stratford Upon Avon and The Lake District.
Lake District - Daily Mail Great British £100,000 Treasure Hunt
Rod Hunt was commissioned by the Daily Mail newspaper to illustrate a series of Where's Wally/Waldo style search and find illustrations for The Great British £100,000 Treasure Hunt. Each week for four weeks a lucky reader would win £25,000 of gold bars, by simply solving a series of clues or riddles. Each of the four treasure hunts would begin with the first clue contained in the artwork of a traditional British scene. The locations for the scenes were based on Warwick Castle, Brixham, Stratford Upon Avon and The Lake District.
Santa Paws is Coming to Town - Christmas Illustration - Where's Your Dog? Personalised Search and Find Dog Book
Rod Hunt has collaborated with Yappy.com to create Where's 'Your Dog'?, a Where's Wally/Waldo style personalised Search and Find book featuring your very own dog! On the Yappy website enter your dog's breed, colour and name, it's then hidden though out 12 crazily detailed scenes. Available only at Yappy.com Breaking news! Your Labrador has escaped through the garden gate, fled the paw-parazzi, leapt and bounded across the country and dug up a whole new adventure! Can you help find Jack? Unleash your inner detective to search and find your daring dog as they embark on an epic journey through the weird and wonderful world dedicated to our four-legged friends. With twelve beautifully illustrated locations to explore, each double-page spread is bustling with exciting scenarios - with every scene personalised just for Jack. Prepare to have your eyes boggled and patience tested as you scan each page for Jack and the fur-bulous friends your Labrador meets on this epic adventure. Guaranteed to be the most barked about Christmas Gift this year.
Toyota Car Ad Campaign - Isometric City Illustration
Rod Hunt was commissoned by Saatchi & Saatchi in London to create a huge city illustration as part of the Toyota Aygo 'Go Fun Yourself' campaign. The new AYGO 'Go Fun Yourself' campaign launched in July, promoting a new car model aiming to appeal to 25-35 year olds. As a brand, Toyota want to appeal to a younger target audience. The aim was to create a bright, buzzy, colourful & provocative image with a sense of the Japanese culture from where the car came. Rod created a series of busy and fun images showcasing a number of scenarios and situations where the personality of the Aygo comes to life - pranks, things for our consumer to find, funnies and secret combinations.
Bank of England Infographic Illustration
Rod Hunt was commissioned by Art Director Matteo Ruisi at the Bank of England to illustrate 'Welcome to Moneyville - A Journey Though Money in the UK', a 70x100cm poster to be given to students as part of the Bank of England's educational programme. The infographic needed to show is a clear and immediate way the amount of money that circulates in the UK, divided into the different sectors of the economy. Welcome to Moneyville - A Journey Though Money in the UK. Welcome on-board. On this trip you’ll discover how different parts of the economy compare – from the richest people in the UK to property and Bitcoin. First stop: The Bank of England. Every time you pay for something electronically, the money travels through us. That’s over £155,000,000,000,000 a year, or seven times everything else on the map added together. By keeping a close eye on Moneyville, we help the economy stay on track.
Network Rail: East Coast Upgrade Campaign Illustrations
Rod Hunt was commissioned by 23red to illustrate the King's Uncrossed and Bringing your East Coast Closer campaigns informing the public of planned engineering works and track closures as part of the £1.2bn upgrade program. The East Coast Main Line (ECML) is one of the UK's vital rail routes. Carrying over 20 million passengers a year, it connects London with East and West Yorkshire, the North East of England and Scotland.’ King's Uncrossed. Kings Cross Station needs work: whilst it looks like modern inside, the tracks out back are a different story. In 2019 works started to untangle the tracks, simplifying journeys in and out of the station, and bringing order to the longest line in the nation’s rail network. Passengers that frequent Kings Cross Station may find it difficult to understand why further work is being done - at one of the most modern stations in the country. By using a visual language that explains the current state of the tracks, we’ll help passengers visualise the work that we are doing and the consequential benefit. The campaign illustration will evolve over the duration of the works showing the simplification of the tracks once work is completed in 2021.
Network Rail: East Coast Upgrade Campaign Illustrations
Rod Hunt was commissioned by 23red to illustrate the King's Uncrossed and Bringing your East Coast Closer campaigns informing the public of planned engineering works and track closures as part of the £1.2bn upgrade program. The East Coast Main Line (ECML) is one of the UK's vital rail routes. Carrying over 20 million passengers a year, it connects London with East and West Yorkshire, the North East of England and Scotland.’ Bringing your East Coast Closer. Using the same visual approach as the illustration as the King’s Cross Remodelling project we created important synergy between the campaigns. The illustration features a selection of the major cities/hubs along the East Coast Main Line using landmarks and key features, bringing them closer together.
Digital Catapult: Technology Infographic Illustration
Digital Catapult commissioned Rod Hunt to illustrate the cover for their five-year plan report document 'Accelerating the Early Adoption of Advanced Digital Technology'. Digital Catapult wanted to create a pictorial representation of how their vision of a digital world will look like across their three technology sectors namely, Immersive (AR, VR and MR), Connected (IoT and 5G) and Intelligent (AI and ML). The report outlines their approach to helping make this new age digital world a reality and assist creative and manufacturing industries to produce the products, applications and services that meet and surpass the future demands of their customers. Digital Catapult is the UK’s leading advanced digital technology innovation centre. It drives the early adoption of digital technologies to make UK businesses more competitive and productive to grow the country’s economy.
You Never Know What You'll Get - Advertising Campaign
Rod Hunt was commissioned by AMV BBDO to work on the pitch for an advertising campaign for a well known confectionery brand. 'You never know what you'll get' was the tag line that inspired some weird and wonderful scenarios.
Let's Fix Our Relationship With Electronics Infographic
The Restart Project is a people powered platform for change, helping demand emerge for more sustainable, better electronics. They commissioned Rod Hunt to illustrate an 'Electronics Utopia' to better explain their vision of a more sustainable relationship with electronics. 'We know what world (or off-world) we do *not* want to see — WALL-E painted that sad picture. But we felt we needed to envision the world we would like to see. Taking the design of a circuit board for inspiration – the operative heart of our gadgets – our “Restarted Future” poster illustrates the life-force of the circular economy.
Materials Matter: Rare Earths. The Restart Project
Rod Hunt was commissioned by The Restart Project to illustrate Materials Matter, educational resources to learn about the materials inside our electronics and their significance. Through hands-on activity, we reveal hidden environmental impacts of mobile phones and other electronics. Materials Matter is a printed leaflet, set of cards and script for disassembly and reassembly of a mobile. Participants of all ages can learn about the raw materials inside electronics by reading our leaflet and using our cards to pair with mobile phone components. These materials focus on a specific group of “critical” raw materials, of significant economic importance, presenting a supply risk. As our electronics have become more miniaturised, they have become more materially complex. Sometimes it is hard to envision everything that went into getting the materials in our products. If we challenge ourselves, we can learn how land, the environment and people are impacted by the production of the things we all buy. The Restart Project is a people-powered social enterprise that aims to fix our relationship with electronics.